“Walgreens is piloting a new line of “smart coolers”—fridges equipped with cameras that scan shoppers’ faces and make inferences on their age and gender. On January 14, the company announced its first trial at a store in Chicago in January, and plans to equip stores in New York and San Francisco with the tech.
Demographic information is key to retail shopping. Retailers want to know what people are buying, segmenting shoppers by gender, age, and income (to name a few characteristics) and then targeting them precisely.”
—Sidney Fussel, “Now Your Groceries See You, Too.” The Atlantic. January 25, 2019.
Another technology that sounds creepy, but will be everywhere in 10 years and no one will think twice about. It reminds me of the good old days when movie theaters started on time and didn’t show 20 minutes of ads first.