"For brands, following someone’s precise movements is key to understanding the “customer journey” — every step of the process from seeing an ad to buying a product. It’s the Holy Grail of advertising, one marketer said, the complete picture that connects all of our interests and online activity with our real-world actions.Once they have the … Continue reading The Watchers Are Watching
Tag: telecommunications
Under Control of Your Smart Phone
Open Question: Are smart phones primarily an information technology or a control technology? "What the phone promises you psychologically is not content as such, but a space on the screen that is totally obedient to you. This translates into the illusion that the world, seen through the screen, will be equally obedient. I think any … Continue reading Under Control of Your Smart Phone
cafebedouin.org 